How to get involved

Calling Fair Trade superheroes!

Already enjoying Fair Trade chocolates, tea or coffee or a proud owner of a beautiful piece of Fair Trade handicraft? Give back the love to the makers of your favourite Fair Trade products through a group SELFIE!

This is your chance to be part of the Fair Trade global advocacy. Show solidarity through a human chain selfie. Simply follow the steps below:

Step 1: Need at least two superheroes to join. More is better.

Step 2: Print out the visuals. Click here to pick your favourite colours.

Step 3: Form a human chain by locking your hands, smile and CLICK. (See below images to see how it is done).

Step 4: Post your selfie on your favourite social media channel with the hashtags #FairTradeDay and #AgentForChange

Step 5: We will find your selfie through these hashtags and will share it on our social media channel.

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Latest News


The World Fair Trade Organization has announced that it has opened a search for a new Chief Executive. This is a once in a lifetime opportunity to make a demonstrable difference in the lives of millions of economically marginalised people around the globe.